Since it reckons there’s still room, Lincoln will be trying to capture a part of the Chinese luxury sector – the American automaker just made its presence in the country official, promising buyers “an innovative ownership experience unlike any other.”
It is Lincoln’s goal that by 2016 they will have brought over five new models, the first of which will be the MKZ sedan, which arrives this autumn, followed by the MKC crossover, then the Navigator SUV.
These vehicles will reach buyers through a 60-strong dealer network that will not be part of Ford’s – the first eight of these are expected to open in seven cities this fall.
Aside from the launch and inevitable promo, Lincoln also released a teaser video for an upcoming model that is believed to be the new MKX Concept. It looks like a crossover-type vehicle, but we can’t be sure. It could be one of the two vehicles unknown vehicles out of the previously mentioned five.
Check it out below, along with some screenshots that freeze some important frames for more detailed analysis.
By Andrei Nedelea
PHOTO GALLERY
VIDEO