Dongfeng Nissan’s Venucia brand today unveiled the R30 supermini at the Beijing Auto Show, a model based on the Nissan March (or Micra, as it is known in Europe).
The fourth production model of the Venucia brand, the R30 is offered with a 1.2-liter gasoline engine in China, delivering “segment-competitive fuel economy with the strongest engine in class” and a spacious interior, according to the company’s press release. The Venucia R30 will be priced from below RMB 50,000 ($8,030).
“Very competitively priced, R30 is the perfect entry car for Chinese consumers. I believe many Chinese consumers will choose R30 as their first car in the continuing motorization of China,” commented Ren Yong, Deputy Managing Director of Dongfeng Nissan.
Order books for the R30 will start within the next two months.
Dongfeng Nissan also announced that sales of the Nissan Leaf-based Venucia e30 will begin in September. The company has already begun EV pilot programs in the cities of Guangzhou, Xiangyang and Dalian, with a total of 300 e30s recording a total mileage of 1 million kilometers (621,371 miles) since the programs started in December 2013.
Venucia recorded sales of more than 100,000 units in 2013 and is targeting a 50 percent increase in sales this year.
By Dan Mihalascu
Story References: Nissan via PC Auto
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