The current crop of available exterior colors for the newly launched F80 BMW M3 sedan that consists of seven metallic and one regular (Alpine White) shade is rather underwhelming for those who seek more individuality, but the Bavarians will soon address this issue with the release of the Individual palette as well as a selection of “Frozen” hues.
For the M3/M4 M Power Experience 2014 that takes place in Istanbul, Turkey, beginning from May 18, BMW has brought along the very first “Frozen” M3 samples in red, white and silver shades. Think of the “Frozen” colors as a cross between a metallic and a matte shade.
The crew over at Bimmerpost, who shared these pictures, had spoken to M3/M4 project manager, Michael Wimbeck and M3/M4 product manager for BMW North America, Victor LeLeu, at last month’s New York Auto Show, with the two men stating that the Frozen paints would be offered as factory options starting from early next year. Here’s an excerpt from the interview:
“When should we expect BMW Individual options for the M3/M4?”
“There will be 4 Individual colors available beginning this Autumn – Pyrite Brown, Citrin Black, Azurite Blue, Moonstone Metallic. There will be Individual Frozen colors as factory options from early 2015.
Individual Leather upholstery options will be available for order (as a tick-the-box factory upgrade option) and show up in order guides beginning Spring 2015. Meanwhile, from Autumn 2014 until Spring 2015, Individual interiors will be available for order upon special request (but won’t appear in order guides) on the M3 sedan and M4 convertible only.
M4 coupe’s factory (Munich) must first be prepared for the Individual upholstery process, which is expected to be ready sometime Spring 2015.”
By John Halas
Photos via Bimmerpost
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