Citroën and Benefit Cosmetics have launched the third special edition DS 3 model in the UK, the DS 3 DSign Noire. The new special edition joins the DS 3 DSign by Benefit, inspired by Benetint lip and cheek stain, and the DS 3 DStyle by Benefit, inspired by mascara product, “They’re Real!”, so there is no doubt regarding the audience targeted with the new model.
Launched in conjunction with Benefit’s “They’re Real! Gel Liner”, the DS 3 DSign Noire was introduced at Silverstone, during a “Fast and Fabulous” race which featured cars and… make-up (you can watch it in the video posted below).
Based on the DSign by Benefit, which itself is based on the pre-facelift DS 3, the DS 3 DSign Noire features the 1.2-liter VTi 82 manual powertrain and takes styling cues from Benefit’s “They’re Real! Gel Liner.” Black 17-inch Bellone alloy wheels with matching Perla Nera Black metallic bodywork with a grey fishnet graphic roof design are the exterior’s main styling tweaks. Other design details are the Benefit Orange door mirrors and wheel center caps, ‘Gabbi’s head’ Benefit logo featured in grey on the ‘shark fin’ B pillars as well as a rear Benefit badge.
On the inside, Mistral ‘Akinen’ Alcantara and Mistral Cloth sports seats and black velour floor mats, finished with Benefit Orange piping and a Benefit logo, complete the upgrades. All DS 3 DSign Noire by Benefit models come with a make-up bag designed to fit into the glove box and filled with over £100 (€125) worth of Benefit cosmetics.
Prices for the Citroën DS 3 DSign Noire by Benefit start from £14,995 (€18,758).
By Dan Mihalascu
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