Ford is showcasing the customization potential of the EcoSport SUV at the Sao Paulo Auto Show with three concept cars created by the company’s South American design team.

The one that will probably draw most attention is the EcoSport Storm concept, inspired by the F-150 Raptor pickup. Just like the high-performance truck, the EcoSport study features black Ford lettering in the grille and a more masculine design.

Other distinctive design details are the “Blue Storm” paint with black and silver accents, as well as the special graphics on the sides. Riding on 215/75 R15 off-road tires, the EcoSport Storm also gets extended wheel arches and a front engine guard.

The other two Ford EcoSport concepts explore the theme of “Beauty and the Beast”, with designers aiming to highlight the contrast between luxury and sportiness.

The luxury-oriented EcoSport Beauty features a special paint in matte metallic “Copper Stardust”, graphics and contrasting details, black roof, LED fog lights and 18-inch wheels with low profile tires size 235/40 R18. The interior has four individual leather seats, DVD screens in the headrests and a multimedia system with GPS.

The EcoSport Beast is a sportier interpretation of the small SUV, featuring pearlescent “Speed White” paint with contrasting details in blue and orange, a three bar grille, fog lamps with four LEDs and 18-inch alloy wheels with 235/60 R18 tires.

The study also features an air intake on the roof with additional lighting LEDs. Inside, the rear seats are replaced by bike racks.

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