It looks like the partnership between KIA, the NBA’s official vehicle and it’s best player LeBron James is progressing nicely. After last week’s ‘Special Place‘ K900 ad, LeBron found it convenient to tease us with this special edition ‘King James’ version.
Unfortunately all we get (for now) is a body panel, specifically the front wing, featuring a badge that lets you know this isn’t just any K900. Knowing LeBron, he was involved in pretty much all the stages of putting this version of the car together, so whatever color combinations you were to find inside, we’re pretty sure they were his choice – much like he gets final say when it comes to his sneaker endorsement with Nike.
We like the color and we think that if the theme of the car is going to be a red and black one (black badge, maybe black rims and other inserts) it’s going to look pretty good no matter what you think of KIA as a car manufacturer.
Like we said before, it’s not that the K900 is a bad car or even a bad looking car, it’s just that it doesn’t really have a cool factor like it’s premium rivals do.
No word on when we get to see the whole car, so we’ll just have to keep waiting for either LeBron or KIA to surprise us with it.
PHOTOS
