BMW Built A One-Off M3 “Münchner Wirte” For Oktoberfest [w/Video]

BMW M is honoring this year’s Oktoberfest with a one-off M3 in “Münchner Wirte” livery.

The unique car serves to show the company’s ties with motor sport in general and the city of Munich in particular. The livery design of the BMW M3 “Münchner Wirte” is a reference to that of the legendary BMW M1 Procar from 1981, complete with Bavarian-style façade painting and blue and white twisted cords.

In addition, the livery includes depictions of Munich landmarks (such as the Olympic Stadium, Siegestor, Frauenkirche church and BMW’s headquarters – the “four-cylinder” building), a roast chestnut seller and the Wiesn-Schänke beer tent at the Oktoberfest.

The original livery for the BMW M1 Procar “Münchner Wirte” was created by Walter Maurer, who painted the race car by hand 34 years ago. Now, he has brought the design back to life on the current BMW M3.

“Although the two cars are very different, it was surprisingly straightforward to carry over the design from the two-door BMW M1 racer to the four-door BMW M3 Sedan,” Maurer said.

The BMW M3 “Münchner Wirte” will be on display at BMW Welt during the Oktoberfest.