BMW of Canada has published a new and rather entertaining promotional film on the firm’s new limited production 1-Series M Coupe. The video shows the Bavarian automaker’s sports car pushing its 335-horsepower twin-turbocharged inline-six to the limit and burning plenty of rubber in doing so while passing sideways through set of imaginary walls on the road.

Truth to be said though, BMW’s advertising agency could have skimped on the somewhat farcical CGI (computer-generated images) cement walls and still have an engaging commercial in its hands. Take a look at it in the video after the jump and tell us what you think in the comments section below.

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