At last year’s Specialty Equipment Market Association (SEMA) Show in Las Vegas, Toyota displayed a lightly modified version of the Prius Hybrid to inaugurate its new line of accessories under the PLUS moniker.
Now it’s time for the Japanese automaker to release the production version of its modestly sported up Prius with the commercial launch of the PLUS Performance Package that will be available for order in July in limited numbers.
The package features styling and performance upgrades, and is optionally available on all Prius models with pricing set at $3,699 for the Prius Two, Three, and Four trim levels and $2,999 for the Prius Five.
Customers can choose from four exterior colors -Blizzard Pearl, Classic Silver Metallic, Black and Winter Gray Metallic. On the outside, the Prius PLUS is dressed in a seven-piece ground effects kit that includes front and rear bumper spoilers, side skirts and a rear diffuser.
The hybrid model also gains 17-inch alloy wheels in a five-spoke design wrapped in low-profile 215/45R17 tires with a custom offset, which Toyota says increases the track width while “maintaining Prius’ low rolling resistance”.
Underneath the sheetmetal, the PLUS package adds a sports-tuned suspension with lowering springs (1.1 inches in the front and 1.3 inches in the rear) and a new rear sway bar constructed of high carbon spring steel.
Custom badging inside and out along with bespoke carpet floor mats round off the package.
PHOTO GALLERY
