A specially themed Camaro SS pace car dressed in a pink outfit will run in the forthcoming NASCAR Sprint Cup Series races at the Atlanta Motor Speedway and Richmond International Raceway next weekend (September 10) to raise awareness on the fight against breast cancer.
General Motors’ Chevrolet division said it will also make a $200 donation to the American Cancer Society for each caution lap performed by the pink pace car. In addition, the brand said it is collaborating with the American Cancer Society’s Making Strides Against Breast Cancer initiative to participate in various events.
“For 100 years, Chevy has been helping people along the journey of life in countless ways,” said Alan Batey, Chevy vice president for Sales and Service. “But as we all know, sometimes life’s journeys take detours or end too early. Together with our race fans, Chevrolet wants to help the American Cancer Society create a world with less cancer, more birthdays and longer journeys.”
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