Volkswagen’s star attractions at this year’s edition of the Frankfurt Motor Show may be the pint-sized Nils Concept and the Up! city car, but there’s nothing small about the German firm’s exhibition stand which measures a whopping 97,000 square feet or close to 9,000 square meters.
The cloud-like shaped booth will host more than 50 vehicles focusing on the Up! city car, which is making its public debut along with the Nils single-seat electric commuting vehicle concept and the recently unveiled new generation Beetle, facelifted Tiguan and Golf Cabriolet.
One of the highlights of VW’s stand will be a 30-meter (90 ft) “Innovation Wall”, a giant-size tablet PC that will create virtual presentations around the real exhibits.
The German company said a total of 228 hosts and hostesses and around 80 Volkswagen employees will be on hand, either at the IAA 2011 stand or at the driving experience and offroad track.
In addition, VW will offer visitors the chance to drive their cars as it will bring a test fleet of 74 vehicles including nine electric-powered Golf blue-e-motion.
“Volkswagen has the largest test fleet of any automaker at the IAA – 74 vehicles are lined up outside Hall 3.0,” said Tillmann Stauske, head of fairs and congresses at Volkswagen. “That means our guests can experience the entire Volkswagen product range – from the Polo and Golf blue-e-motion to the Touareg Hybrid,” he added.
