Less than a month after confirming the new Chevrolet Colorado for the North American market, GM today announced that the midsize pickup truck will be produced at its Wentzville Assembly plant in Missouri.
The Detroit-based automaker said that it will invest around $380 million to the prepare the factory for the new line, and as a result, create or retain about 1,260 jobs hourly and salaried jobs.
“The all-new Colorado builds on Chevrolet’s strong truck heritage,” said Cathy Clegg, GM vice president of Labor Relations. “As we celebrate the first 100 years of Chevrolet today, it is exciting to bring this new global product to the Wentzville team. They also have a strong heritage – a long-standing commitment to building quality products.”
GM recently unveiled the Thai market version of the new Chevy Colorado, which is based on an all-new midsize truck architecture developed by the firm’s Brazilian arm.
The company has not yet revealed any technical specs for the American model, but it is believed that like the Thai version, the new Colorado will be offered in 2WD and 4WD regular, extended-cab and crew cab variants.
2012 CHEVROLET COLORADO – THAI MARKET 
