With a sports car like the 2013 Scion FR-S, there is really one thing an automaker should focus on in an advertisement and that is its handling credentials, which is precisely what Toyota’s subsidiary is doing with its new commercial named “Sport is Back” as it prepares for the car’s June 1 launch.
The 200-horsepower Scion FR-S is available for order in the States with a lower starting price than its Subaru BRZ twin at $24,200, excluding a $730 destination and handling fee, for the base model with a 6-speed stick shift.
VIDEO