We are going to confess that before we pressed play on Cadillac’s latest advert, we thought the concept would be similar to the brand’s previous commercial that pitted an Escalade against a Mercedes-Benz C-Class sedan

Disappointingly, this time, there was no race between the 2012 Cadillac CTS and the 2012 Audi A6 mid-size sedan.

Instead, the wreath and crest brand is highlighting the fact that the CTS has been awarded an Edmunds.com ‘Best Retained Value Award’ for sedans over $40,000 and that the A6’s value depreciates faster than that of the Cadillac.

Watch the ad in the video below.

VIDEO