Renault Group sales of private cars and light commercial vehicles increased by 3.2 percent to 2,712,432 vehicles last year, with the Dacia budget brand accounting for 511,465 sales.
It’s the first time the Romanian brand has exceeded the 500,000 annual sales mark, and much of it was due to the Duster SUV, Renault Group’s best-selling vehicle in 2014 with 395,350 units (including Renault-branded versions). As a matter of fact, Dacia had three models in Renault Group’s best-selling five vehicles: Duster (No.1), Logan (No.3) and Sandero (No.4).
Renault Group increased its market share in Europe to 10 percent by 0.6 percentage points. The company sold 1,464,611 vehicles in Europe, up 12.5 percent, which was double the market growth (5.9 percent). The biggest growth rates were recorded in the United Kingdom (+41.9 percent), Portugal (+42.1 percent), Spain (+30.2 percent) and Italy (+28.9 percent).
Renault also increased its market share in Brazil (7.1 percent, 237,187 vehicles sold) and Russia (7.9 percent, 194,531 sales), its second and third largest markets. However, overall car registrations outside Europe dropped 5.9 percent to 1,247,821 units.
For 2015, the Renault Group expects a growth of 2 percent in global sales compared with 2014, while its European sales are expected to increase by 1 to 2 percent.
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