You can’t run a tight operation such as ‘Jurassic World’ without state of the art machinery, right? Well, this is where Mercedes-Benz comes into play.
Mercedes decided to promote a few of their models in the upcoming action-adventure movie Jurassic World, and with the world premiere less than a month away, they’re showing us behind the scenes footage of not just the GLE Coupe, but also the G-Wagen, G 63 AMG 6×6, Sprinter and Unimog.
It’s safe to say, the people who run that place (in the movie) spared no expense when it came to their means of transportation. Still, things eventually went wrong for them – which is the plot of the movie after all.
It was fun to see the actors get excited about the GLE Coupe, especially Chris Pratt and Bryce Dallas Howard. Before they got the chance to check out the car, Mercedes made sure it was covered up properly so that it wouldn’t get spotted by prying eyes.
Promoting a new model in what’s likely to be a very popular movie will be good for Mercedes – word of mouth travels fast, especially in particular circles where people actually buy those types of cars. And by that we mean actors, producers, directors and so on.
Jurassic World is set to premier on June 12, but it’s best that you check with your local theater first, since these dates tend to vary depending on where you live.