On the same day we were busy reporting all about the new Alfa Romeo Giulia, the Italian automaker also unveiled its revamped museum, on the occasion of the brand’s 105th anniversary.
Called “La macchina del tempo – Museo storico Alfa Romeo,” the museum is the heart of a genuine brand center, hosting a bookshop, café, documentation center, test drive track, events venues as well as a showroom with a customer delivery area.
Closed in 2009, the museum will open once again to the public on June 30 and will be open to visitors every day, except Tuesdays, from 10 am to 6 pm, with extended opening hours until 10 pm on Thursdays. As one would expect, the Alfa Romeo museum is home to some of the most significant classic models built by the brand.
There are 69 vehicles on display, from the very first A.L.F.A. car, the 24 HP, to the legendary Mille Miglia winners such as the 6C 1750 Gran Sport driven by Tazio Nuvolari, the 8C coachbuilt by Touring and the Gran Premio 159 “Alfetta 159” world Formula 1 winner driven by Juan Manuel Fangio. Other iconic cars that can be admired in the museum are the 1950s Giulietta and the Championship 33 TT 12.
The museum has three themes, one for each floor. Timeline represents industrial continuity, Beauty teams style with design and Speed sums up technology and light weight.
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