BMW Individual Showcases Highly Personalized 2016 7-Series

If a standard 2016 BMW 7-Series doesn’t tick all the right boxes for you in terms of exclusivity, BMW Individual is more than willing to help.

BMW’s customizing division is showcasing a highly-personalized 7-Series model featuring both exterior and interior upgrades. From the outside, a trained eye will spot the multi-color reflecting effect of the BMW Individual Almandine Brown metallic paint finish, as well as the 20-inch light alloy wheels V-spoke style 649 I bicolor which sport lasered BMW Individual lettering.

Other exterior details include the BMW Individual lettering on the rear upper horizontal strip that unites the taillights. While the bodywork features an understated look, the changes inside are easier to notice.

The cabin is dressed in BMW Individual’s full fine-grain Merino leather in Tartufo, with the headliner featuring Alcantara in the same Tartufo hue. The leather upholstery is enriched by hand-woven piping and contrast-color stitching, while interior accents in deeply brilliant Piano finish Black offers a welcome contrast.

The same Piano finish Black can be found on the BMW Individual leather steering wheel as well.