BMW is promoting it’s online car buying service in the UK with a new spot.
Launched just last month, the program promises to further simplify the vehicle buying procedure, allowing customers to build their car online, arrange a test drive, agree on financing options and payment method, and even get a trade-in value for their current ride.Every step of the process will be supported via live chat or e-mail.
According to BMW, 95 percent of its UK car dealers, are already “on-board”.
BMW isn’t the only automaker to offer a similar program, as the smallest model in the Mercedes-Benz group’s portfolio, the Smart ForTwo, along with the ForFour, can be bought from the internet, any time of the day through their new online store and virtual showroom.