Chevrolet keeps their ‘Midnight Edition’ tradition alive as 2016 Trax joins their blacked-out family, offering customers the chance to buy a slightly more provocative small crossover.
The Trax Midnight Edition is based on the LTZ trim model and comes with black wheels, bezels, beltline molding and door handles, as well as black rear license plate “applique”. Inside the cabin, the seats feature gray accents and the floor mats come with gray piping.
“Introduced just a year ago, the Trax has quickly become an important vehicle for Chevrolet, bringing in new, younger and more female buyers to the brand,” said Betsy Flegg, Chevy Crossovers senior marketing manager. “The small SUV segment is the fastest growing in the industry and models such as the new Trax Midnight Edition provides customers an expressive option.”
It wasn’t that long ago that word got out about how small/compact crossovers would sort of represent the future of the automotive segment – and we are getting a glimpse of that future thanks to so many new entries within this class, both in the US as well as in Europe.
In terms of US sales, 57,707 people bought a Trax in the first 11 months of 2015, making this the second best-selling model in its segment (behind the Buick Encore), with approximately 20% market share. Chevy’s crossover sales have also gone up 35% during the same period.
The Trax also happens to be a pretty practical car thanks to its 48.4 cu ft (1,370 liters) of cargo space, whereas the 1.4-liter turbocharged engine claims high efficiency on the road. Connectivity-wise, the Trax also comes with 4G LTE Wi-Fi hotspot, which will probably become a must-have in the automotive industry soon enough.
If you’re interested in purchasing the Trax Midnight Edition, you’ll need to wait until it goes on sale in late February 2016, with a package price of $500 in addition to the $26,125 you’d be spending on the Trax LTZ.
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