“Dreams Become Real” is the title used by Volvo for its latest spot with the brand new S90 executive sedan.
It highlights the S90’s interior, that includes a large, tablet-like central display, a Bowers & Wilkins audio system, and the numerous other features that will be appreciated by future owners.
Sweden’s answer to the Audi A6, BMW 5-Series, Mercedes-Benz E-Class, Jaguar XF and Cadillac CTS rides on Volvo’s SPA (Scalable Platform Architecture), borrowed from the new XC90, and it comes with an array of technologies that include an advanced semi-autonomous system called the Pilot Assist, a City Safety feature, large animal detection and other innovative features.
Volvo won’t stop the car’s development here, because leaked scale models suggest that an estate version is in the works too, while a recent report pointed to a possible S90 Coupe that could hit the market by 2020.
In the meantime, we’re looking forward to the S90’s public debut, which will be made during the 2016 Detroit Auto Show, in just a couple of weeks.