While the second episode of Top Gear has seen a drop in audience by more than a third, compared with last week’s series debut, a video of Jeremy Clarkson assembling a DHL cardboard box is becoming popular on the internet.
Former TG presenter Jeremy Clarkson was filmed by fellow colleague James May, with the “help” of Richard Hammond, while trying to construct a DHL cardboard box.
The video, which was posted on May’s personal Youtube channel, has (as of now) 583,062 views and fans are already commenting that the footage is much more entertaining than Evans’ revamped Top Gear, even though it’s just 3 minutes and 22 seconds of Clarkson struggling to put together a box.
Clarkson Hammond and May took the “DHL box challenge” to mark the company’s sponsorship of their new motoring show, The Grand Tour. Still, the video would’ve probably achieved more views if Captain Slow hadn’t filmed it vertically.
Meanwhile, Chris Evans is defensively twitting that viewing figures would be higher when on-demand services are considered, as the overnight figures only account for viewers who watched the show as it was being broadcast.
The BBC reports that the first episode of this series was watched by an average of 4.4 million when it was first broadcast – 23% of the TV viewing share – while the second broadcast gathered a 14% share of all television viewing in its timeslot.
BBC One’s Antiques Roadshow and Soccer Aid on ITV attracted more viewers than Top Gear, with 4.2 million and 3.9 million viewers, respectively.
Overnight television viewing figures for Top Gear have never been less relevant. Obviously some newspapers prefer to live in the past.
— Chris Evans (@achrisevans) June 6, 2016
The way Top Gear is being viewed is repositioning the way television is consumed. Last week 9 millions viewers. This week we shall see.
— Chris Evans (@achrisevans) June 6, 2016