There is a pretty big price difference between the $66,000 Model S 60 and the Model 3, which can cost as little as $35,000. However, if some Model 3 reservation holders didn’t get the Model S because it was too expensive before, it is worth noting that now the car is more accessible than ever.
According to Electrek, a Tesla representative confirmed that the EV automaker was indeed trying to convince some customers to stop waiting for the Model 3 and indulge themselves by ordering the Model S 60 instead, which could arrive in their driveway much, much sooner.
This information was disclosed during a ‘Tesla Weekend Social’ event and customers reacted positively to the idea of owning a larger, more upscale model.
Electrek also learned that Tesla sent out e-mails to Model 3 reservation holders, announcing the introduction of the Model S 60 to their range – which wouldn’t have been out of the ordinary at all if that message wasn’t followed by another one in which the company suggested they upgrade from a Model 3 reservation to a Model S order.
“We are thrilled to have just launched the new Model S 60 and as a valued model 3 reservation holder I wanted to personally reach out to invite you to University Town Center Showroom to experience Model S 60 and 60D. It is a wonderful opportunity to get into a custom designed Tesla with payments starting at $667/mth before gas and tax incentive savings. Depending on your current vehicle trade-in value the monthly payment could be even lower.”
“We know how excited you are to receive your Model 3 and wanted to ensure you had the chance to work with myself and our team to explore the options of getting into a Tesla even sooner. Please let me know if I can arrange a test drive experience for you or answer any questions. We would also be happy to review your current trade-in options as well. We are here to help you build your dream car and continue our mission to accelerate the transition to sustainable transport.”
This example comes from a Tesla store in Florida, but Model 3 reservation holders across the US and Canada have allegedly received similar offers.
As if that wasn’t enough to raise suspicion, this week Tesla shared a “customer story” on their website about a couple looking to reserve a Model 3, that ended up buying the Model S instead. Two of them, to be exact – you can check out their story by following this link.
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