Fans at the Goodwood Festival of Speed this weekend will be treated to the sight and sound of Volvo’s S60 racer speeding up the hill.
But it won’t just be wearing the regular livery it sports in the World Touring Car Championship. Instead it features this uniquely simplified color scheme designed by Bernadotte & Kylberg.
The interior design firm is run by Prince Carl Philip of Sweden’s royal Bernadotte family, who also happens to be a Volvo factory racing driver, together with his colleague Oscar Kylberg. The pair designed this special livery for the S60 WTCC in the colors of the Swedish flag.
“We wanted to drape the car in the Swedish colours and to use Cyan Racing as an element in the design like a track texture,” said the duo. “We also wanted to create a sense of constant motion on the car but still keeping it simple.”
The result, as you can see, is rather more elegant than the busy color schemes typically adorning racing machinery. Following its debut at Goodwood, the livery will also take part in the FIA WTCC’s Art Car Contest.
Cyan Racing (formerly known as Polestar) once dominated the Scandinavian Touring Car Championship, winning six drivers’ titles and seven teams’ crowns. It has found considerably bigger challenges, however, since entering Australia’s V8 Supercars series and the World Touring Car Championship, where it currently sits last in the rankings behind Citroën, Honda and Lada. If only having the best-looking car resulted in more race wins.