To say that the Discovery is a vital product for Jaguar Land Rover would be like saying the Pope is kinda into religion.
The one model alone accounts for roughly one in eight vehicles the entire company sells under both brands. And this despite the current model having been around since 2009 – and even then, it was essentially an update (albeit a fairly comprehensive one) of the model launched way back in 2004. Land Rover, then, was in desperate need of a new Discovery. And here we finally have it.
Previewed by the Discovery Vision concept from 2014, the new Discovery slots in above the smaller Discovery Sport that’s been driving Land Rover’s sales since its recent launch. This one is bigger, though, with three full rows of seating and room for seven adults. But thanks in no small part to its aluminum construction – something that JLR has gotten very good at – the new Discovery weighs over 1,000 pounds less than the model it replaces.
The new form packs all the latest electronics for entertainment, information, safety, and off-roading. There’s a range of gasoline and diesel engines on offer as well, but you can read all about that in the reveal post we brought you yesterday.
All you need to do now is scope out the live images of one of the most important new vehicles to come out of the UK in over a decade, sitting on the show stand in Paris. Come the middle of next year, you’ll start seeing it in dealerships and traversing a wide range of the earth’s surface in the grandest of Land Rover style and the truest spirit of Discovery.