Ford recently announced plans to reduce their car lineup and allocate additional resources to trucks and crossovers.
It appears Toyota could also do something similar as the company’s North American group vice president and general manager, Jack Hollis, has revealed the automaker is reexamining its sedan lineup. Bloomberg reports the company is committed to popular models such as the Camry, Corolla and Prius but might reduce the number of trim levels that each model offers.
As Hollis explained, “We will look and evaluate every single” trim. He went on to say the company will examine the performance of each before deciding if certain trim levels are no longer needed.
The move echoes Ford’s decision to dramatically reduce the number of different build combinations that will be available on the next-generation Fusion. When the company unveiled its plan last October, it confirmed the number of combinations on the Fusion will be cut from approximately 35,000 to just 96.
Despite the potential cuts, Toyota still sees a healthy market for sedans. Hollis expects American consumers will purchase more than 5.5 million of them this year and says Toyota “should be able to maintain and continue to grow [its] market share.”
There’s no word on which variants could be getting the axe but Toyota offers a dizzying array of different trims. The Corolla and Prius each have seven different trims while the Camry has ten. Speaking of the latter, the price difference between the Camry L and Camry LE is just $505 and the only major changes are a power driver’s seat, a split-folding rear seat and 17-inch alloy wheels.