Porsche Says Response To All-Electric Taycan Has Been “Fantastic”

An all-electric sedan from Porsche may not be to the liking of some enthusiasts but the Germany company says the response to the Taycan has been “fantastic.”

The German brand opened order books for the Taycan earlier this month and according to Porsche UK managing director Alexander Pollich, customers have been eager to order early examples of the car.

“The reaction from customers has been fantastic – from the moment we announced the car to now, when we have asked customers to register their interest for the first cars.

“The history of Porsche began with an electric car in 1898 and that provides some inspiration and motivation for us. Of course there was a big gap, but we have led with the introduction of hybrids and now we will use our heritage and learnings to offer a class-leading electric car,” Pollich said to Autocar.

“The next 18 months will be fascinating, as we develop and reveal the car, but what is already clear is that customers are keen. They are talking to our dealers asking how to get to the top of the priority lists and asking to access more information.”

Pollich went on to acknowledge that the Tesla Model S has set the benchmark for electric vehicles but is confident that Porsche can raise the bar even further. Not only will the Taycan be superior to the Model S but the company will also offer a more complete ownership experience and create its own network of high-speed charging stations.

Underpinning the Taycan is Porsche’s new J1 architecture, complete with support for 800-volt charging that will charge the battery to 80 per cent capacity in just 15 minutes.

Porsche is also particularly keen to give the Taycan class-leading performance. As a result, its batteries will be located in the floor to lower the center of gravity and company engineers will work their magic with tuning the chassis. Porsche also says that unlike the Tesla Model S, the car will offer performance which can be replicated time and time again.

Official pricing for the Taycan has yet to be announced but it is expected to be priced similarly to the Porsche Panamera.