2019MY Lincoln Navigator Gets Safety Tech Pack As Standard, Prices Increase Slightly

Lincoln has played around with pricing for the 2019 Navigator, confirming that some 2019 variants will cost $3500 more than 2018’s offerings.

Cars Direct reports that the Navigator range starts off at $74,500 including destination, a small $650 increase over the 2018 model. Buyers of the 2019 Navigator Select will be hit with a $,1000 hike, with prices now starting at $78,850.

However, it is the 2019 Navigator Reserve that has been slapped with the most significant price increase. Whereas the 2018 model commanded $83,000, the 2019 variant starts at $86,500, a $3,500 price jump.

This price increase isn’t without good reason. For 2019, Lincoln is making the once-optional Technology Package standard. This option used to set back customers $2640 and includes auto emergency braking, lane departure warning, auto parking and adaptive cruise control, among others.

Elsewhere in the 2019 Navigator range, Black Label trim models are $2,190 more expensive and are now priced from $97,690. Included in this price increase are 30-way power adjustable seats. Topping out the 2019 Navigator range is the Navigator L Black Label, setting buyers back a cool $100,890.

The Lincoln Navigator serves as a direct rival to the Cadillac Escalade and in L Black Label trim, costs $700 less than the range-topping 2019 Cadillac Escalade ESV Platinum.

Beneath the Navigator’s beastly bodywork is a twin-turbocharged 3.5-liter V6 delivering 450 hp and 510 lb-ft (691 Nm) of torque. Mated to this engine is a 10-speed automatic transmission sending power through all four wheels.

In a bid to help promote the redesigned Navigator when it launched, Lincoln recruited help from the likes of Matthew McConaughey and Serena Williams.