PSA is looking to expand its mobility service platform in the U.S. while also launching a new car-sharing service in Washington D.C. at the end of this month.
The automaker’s Free2Move app, which you can use to order and pay for car-sharing, ride-hailing, bike-sharing and public transit will grow to feature more providers, while also offering an improved user experience, according to PSA North America CEO, Larry Dominique.
“You can just go through us and you’ll automatically be registered for all those services,” stated the PSA exec.
Meanwhile, PSA will lease 600 Chevy Equinox and Cruze models from GM for its Free2Move-branded short-term rental fleet in Washington D.C., with pricing determined by how long a vehicle is rented for. The Equinox will cost you more than the Cruze, reports Automotive News.
Customers in the nation’s capital will start off by having access to eight or nine mobility partners, which have not yet been identified by PSA – however ride-hailing firms will be among them, as will providers who could feature scooters in their inventory.
Dominique added that the service’s multi-provider registration process will allow users to upload their driver’s license and credit card information and be vetted without having to register on each native app separately.
PSA is also gearing up to enter by U.S. market by 2026 with imports, and company officials are expected to announce next year which brand they plan on bringing over across the Atlantic. The PSA Group includes Peugeot, Citroen, DS, Opel and Vauxhall.