General Motors has appointed Mark Reuss as President of the company, filling a position that remained empty since Dan Ammann moved to Cruise Automation’s CEO position.
Reuss, who led GM’s Global Product Group, has been with the company since the start of his career in 1983. Last year, he took over responsibilities for Cadillac and global portfolio planning. Thanks to his leadership, Cadillac will be launching a new model every six months through 2021.
“I am very proud to have spent my entire career at General Motors, and to now take on this new role is truly a great honor,” Reuss said. “With our current lineup of outstanding cars, trucks and crossovers around the world, I’m looking forward to keeping our momentum going at full speed.”
GM said that Reuss will double the allocated resources to electric and autonomous vehicle technologies in the next two years.
“Mark’s global operational experience, deep product knowledge and strong leadership will serve us well as we continue to strengthen our current business, take advantage of growth opportunities and further define the future of personal mobility,” said GM CEO Mary Barra. “Mark has played a critical role in leading the development of the company’s award-winning vehicles while transitioning his team to prepare for growing electrification and autonomous technologies.”
Barra will run GM’s core business with Reuss, while Ammann and Kyle Vogt will be responsible for Cruise Automation. Bloomberg reports that the automaker has talked to advisers about the possibility of raising cash or spin out Cruise Automation in the coming years.