Tesla has agreed to drop its fuel-savings claims from the advertising of the Model 3 in Germany, after the country’s fair-competition watchdog called them misleading.
The electric car maker claimed on its German website that the all-wheel drive version of the Model 3 offers 5,000 euros ($5,600) of savings in fuel costs over five years off the car’s total price of 56,380 euros ($63,000).
However Wettbewerbszentrale, Germany’s Centre for Protection against Unfair Competition found that bits of the language used by Tesla are “arbitrary, lack transparency and infringe rules on actual and clear pricing”, Bloomberg reports.
Tesla has agreed with the watchdog to drop its “price after estimated savings” figures as of March 20.
Shipments of the Model 3 in Europe are expected to begin this quarter, with Tesla expecting a significant boost in its sales figures in the region, especially in markets like Germany, Norway and more. UK is set to get a right-hand drive version of the Model 3in the second half of 2019.
Customers in Europe will be initially offered the choice between the Dual Motor and the Performance versions of the Model 3, which offer a driving range of 560km (348 miles) per the WLTP rules.
Elon Musk sees the launch in Europe and China as crucial for the company and expects that the boost in sales from these regions will soften the blow of the recently halved U.S. federal tax credit for his company.
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