The Jeep Renegade is about to face some serious competition from Ford, which is prepping a rugged-looking small SUV. Previously referred to as the ‘baby Bronco’, it apparently has an official name.

According to FordAuthority, who claims to have received the information from insiders with knowledge on the matter, the vehicle will be named the Bronco Adventurer. Should the information pan out, then it will help it identify with the larger Bronco, which will utilize a body-on-frame construction, unlike the Bronco Adventurer’s unibody build.

Also Read: The Ford Escape Went Soft To Help Make Room For The Baby Bronco

However, the report claims that the automaker based in Dearborn has yet to file a trademark for the Bronco Adventurer, thus the moniker is apparently still available. They did secure the Bronco Scout nameplate, though, earlier this year, fueling more rumors about the official name of the upcoming small SUV. However, it seems that it might be used on a different version of the full-blown off-roader.

Based on spy shots, the Bronco Adventurer, if that is indeed its name, will come with a boxy styling, although with more raked and slimmer A pillars than the Renegade. It will also have short front and rear overhangs, for aggressive approach and departure angles, and a front end that will probably be on the stylish side.

Given the common platform with the 2020 Escape and Lincoln Corsair, base models will likely have to make do with front-wheel drive, but the all-wheel drive system is expected to be offered in higher grades. Power should come from several three- and four-cylinder gasoline engines, with hybrid and/or plug-in hybrid powertrains probably joining the lineup later on.