General Motors has scaled back its plans for 2020’s Consumer Electronics Show in Las Vegas, Axios reports.
The automaker’s chief executive, Mary Barra, was planning to deliver a keynote address during the event. In addition, it is understood that Barra was going to show off one of the company’s new electric cars in prototype guise.
In a statement issued to Roadshow, GM confirmed its plans for CES next year have indeed changed.
“There was a plan for GM to have a presence at CES 2020, but plans changed and while we will still support the event, our overall involvement has been reduced from our original plans,” the statement reads.
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Axios claims that the reason behind the move to alter plans for CES comes due to the six-week UAW strike at GM that mean the intended show cars can no longer be produced in time for the show.
Despite this setback, General Motors still intends on introducing 20 electric models between now and 2023.
Earlier this year, the company’s president, Mark Reuss, revealed that one of these EVs will be an all-electric pickup truck. This model will be underpinned by the manufacturer’s third-generation EV platform that’s flexible enough to support almost 10 different body styles.
“This architecture is the canvas on which we will paint a profitable EV program. We can build everything on this (platform) from just three drive units: front-wheel drive, rear-wheel drive or e-all-wheel drive,” Reuss commented recently.