Morgan’s New 3D Configurator Claims To Let You Customize The Plus Six In More Than A TRILLION Ways

Last year, Bentley said the new Continental GT has 7 billion configurations. We raised an eyebrow then, and we’re doing it again, this time with Morgan, as they just announced that the Plus Six is even more configurable.

According to the British company, “more than a trillion combinations of specification are possible” when it comes to the classic-looking sports car. The only way to verify this is to multiply each and every available option for customization, or you can just forget about the number and just have some fun building your own Plus Six on the official online (3D) configurator here – just be patient, as it seems to take a while to open.

Read Also: Meet Richard Hammond’s New Fan-Specced Morgan Plus Six

Aside from choosing the usual options such as the paint color, wheel design, leather color and texture and carpet and dashboard finish, the tool lets you get into a lot details. Among others, you can customize the interior stitching color and pattern, seat piping with a few mouse clicks. To make the experience easier, Morgan has released a number of ‘inspirations’ that can be used as a starting point for building the ideal Plus Six.

Speaking about the configurator, lead digital designer, Michael Smith, said: “It’s the culmination of months of development work, bringing together teams across the business and externally. A highlight for me was working with the CAD engineers and designers to repurpose their work on the Plus Six. What’s been created is an extremely modern tool anyone can use at home or in a Morgan dealership. By using the latest digital rendering technology, users can accurately visualize their dream Morgan in full 3D, utilizing realistic paint rendering in incredible quality.”

Presented in 2019, the Plus Six is the company’s first new product in 19 years. It builds on an aluminum and wood platform and packs the B58 engine found in the new BMW Z4 and Toyota Supra. The 3.0-liter straight-six turbo’d lump develops 335 hp and 369 lb-ft (500 Nm) of torque, is paired to an eight-speed automatic transmission from ZF and lets it sprint to 62 mph (100 km/h) in 4.2 seconds, before maxing out at 166 mph (267 km/h).