AU$86,450 Jeep Gladiator Launch Edition Celebrates Truck’s Arrival In Australia

The first Jeep Gladiator models have started to arrive on the shores of Australia and to celebrate the truck’s arrival, a special Launch Edition model has been announced.

Just 100 examples of the Jeep Gladiator Launch Edition will be built, each based on a Gladiator Rubicon fully-loaded with all the options and complete with limited-edition badging and various special design accents.

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Customers will be able to pick up a Gladiator Launch Edition in one of three available colors; Diamond Black, Bright White, and Firecracker Red, with body color fenders and a body color hardtop. All examples sit on 17-inch Mid Gloss Black aluminum wheels as standard and feature an aluminum Launch Edition badge on the tailgate. The truck also comes standard with a steel front bumper, black leather trim seats, heated seats, and a heated steering wheel, features that are usually optional on the Gladiator Rubicon.

Jeep Australia has also fitted the truck with the Lifestyle Adventure Pack as standard that includes the Cargo Management Group with Trail Rail System, lockable rear underseat storage bin, roll-up Tonneau cover, spray-in bedliner, auxiliary switch bank, 240-amp alternator, 700-amp maintenance-free battery, and a wireless Bluetooth speaker.

Prices for the Jeep Gladiator Launch Edition start at AU$86,450 (US$57,067).

“Australia is the first right hand drive market to receive the Gladiator, which is a one of a kind lifestyle truck offering an open air experience,” said director of brand & product strategy at FCA Australia, Guillaume Drelon. “For the first time in Australia, adventurers can experience the heritage and dependability of a Jeep truck. The first Jeep truck, the Willy Overland, was built in 1947, but the Jeep trucks were never made available in Australia, until now with this special Launch Edition Gladiator.”