Toyota Prius Turns 20, Gets Celebrated With New Special Edition For U.S.

Twenty years have passed since Toyota launched the Prius in the United States, and they are now celebrating that achievement with a new special model dubbed the Prius 2020 Edition.

As part of the 2021MY, which also includes a few other updates, the Prius 2020 Edition is limited to 2,020 units and builds on the XLE front-wheel drive grade. Pricing has yet to be announced, but the regular XLE, which slots between the LE and Limited, has an MSRP of $28,375.

With a Supersonic Red or Wind Chill Pearl exterior paint finish, the Prius 2020 Edition has black exterior trim that sets it apart from the rest of the lineup and rides on 17-inch alloy wheels. The unique floor mats, black gearshift lever and A-pillar trim, smoked HVAC vents and ‘2020’ key fob round up the special looks of the car.

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In addition to the aforementioned gear, all Prius XLEs feature standard heated front seats with 8-way power driver’s seat, SofTex upholstery, tilt and telescopic steering wheel, keyless entry, push-button start, wireless charging pad, 7-inch touchscreen display, voice recognition, smartphone integration, Bluetooth and a few other gizmos.

New for the 2021 model year is the introduction of the Toyota Safety Sense 2.0 suite of driving assistance features. This includes the pre-collision system with low-light pedestrian detection, full-speed range dynamic radar cruise control, cyclist detection, lane departure alert, road-sign assist and automatic high beams. Another novelty for the 2021MY is the added Android Auto compatibility – Apple CarPlay is already standard on the current models.

On a related note, Toyota has announced that it will unveil “two all-new hybrids” next Monday, on May 18, at 11:00 a.m. EDT, during an online event that will be hosted by the brand’s executive VP of Sales, Bob Carter, and the Group’s VP and General Manager, Jack Hollis.