Lordstown Endurance Debuts As America’s Electric Work Truck

Following a lengthy teaser campaign, Lordstown Motors has officially unveiled their Endurance pickup truck.

Designed for commercial users, the crew cab pickup has a fairly conventional design that stands in stark contrast to Tesla’s wedge-shaped Cybertruck.

Starting up front, there’s a fully enclosed grille which is flanked by air vents and slender lighting unit. The model also has a bulging hood, recovery hooks and plastic body cladding.

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Moving further back, there’s a unique line which extends from the headlights to the back of the cab. It’s echoed by a similar line which starts at the bottom of the doors and continues all the way to the rear end with meets slender LED taillights.

Elsewhere, there’s a traditional tailgate and a rear bumper with integrated side steps. Rounding out the highlights are a cab-mounted spoiler and black wheels that appear to provide a glimpse of the Endurance’s in-wheel motors.

The truck shown off today was the first pre-production prototype and it appears the coronavirus pandemic put Lordstown behind schedule as road tests aren’t slated to begin until late summer. That isn’t the only issue as engineering and development won’t be completed until 2021. That suggests the previously announced launch date of January 2021 will be pushed back.

Unfortunately, the company didn’t have much else to say about the truck other than it has been “designed with features fleets want, like an onboard power export, allowing workers to run power tools at the job site without the need for a portable generator or leaving the truck running.” Lordstown also revealed they have received pre-orders and letters of intent for 20,000 units.

While the unveiling was pretty anticlimactic, the Endurance will cost $52,500 – before incentives – and feature four in-wheel motors that produce a combined output of 600 hp (447 kW / 608 PS). They should enable the truck to accelerate from 0-60 mph (0-96 km/h) in 5.5 seconds and travel more than 250 miles (402 km) on a single charge.