A Buick spokesman confirmed to CarScoops that production of the Buick Regal for the U.S. and Canada “ended earlier this year” and that a limited amount of units are still available nationwide. Read the full statement below. (Updated 8/7/2020)
These are not good times for sedans in the United States as yet another model has been axed following news of the Ford Fusion’s demise.
We now learn that the Buick Regal midsize sedan (technically a liftback) and its TourX wagon variant have also been discontinued. The Fusion competitor was Buick’s last sedan sold in the United States, following the axing of the Encore and LaCrosse. This effectively means Buick is now an SUV-only brand at home.
An official announcement from Buick is yet to arrive, but GM Authority’s sources have confirmed production of the Regal and Regal TourX has ended. Mind you, this is not unexpected as GM already announced in December 2019 that the Regal would not live past the 2020 model year. The nameplate will live on in China, however, where the Regal recently got facelifted.
Watch: There’s Nothing Regal About The 2019 Buick TourX
The reasons Buick is giving up on the Regal in the U.S. are a combination of contractual obligations towards PSA Group and slumping sales. The Buick Regal is nothing more than a rebadged Opel Insignia and is built by the European carmaker in Rüsselsheim, Germany. Apparently, GM’s agreement to purchase the Regal from Opel has run its course following the German carmaker’s acquisition by PSA in 2017.
We’ve contacted GM’s communications department to confirm the news and we received the following statement.
“Buick continues to be ahead of the consumer shift toward SUVs. In fact, nearly 90 percent of Buick’s 2019 sales were crossovers, and our sales have outpaced key competitors including Lincoln, Acura and Infiniti.
Our lineup of premium SUVs expanded in early 2020 when the Encore GX will become the fourth SUV in our portfolio, joining well-established nameplates such as Encore, Envision and Enclave. Combined, these four premium SUVs give customers a great range of size, performance and innovative technologies in the industry’s largest and fastest-growing segments, all connected by the strong design statement core to the Buick brand.
Although the Regal will no longer be offered in the US and Canada, it will be sold in China where demand for sedans remains significant.”
Now, if you’re in the market for a midsize sedan or wagon, this is probably good news as the Regal will most likely see some generous discounts in the coming weeks and months. The 2020 model is still on sale as the Regal Sportback, sporty Regal GS and Regal TourX jacked-up wagon.
Built on GM’s E2 platform, the final sixth-generation Regal for the North American market offers two gasoline engine options: a 250 HP 2.0-liter turbocharged four-cylinder and a 310 HP 3.6-liter V6. Both front-wheel drive and all-wheel drive are available. U.S. prices for the 2020 Regal start from $26,295 for the base Sportback, excluding $925 destination.
Note: 2020 Buick Regal Avenir pictured