Hyundai has announced the formation of its new Ioniq sub-brand, dedicated to battery electric vehicles.
Through the Ioniq brand, Hyundai will introduce three new dedicated models over the coming four years and is promising further models in the years to come. Hyundai says it will combine its current EV capabilities such as ultra-fast charging, spacious interiors, and battery-supplied power with “future innovations that combine design, technologies and services to integrate in-car and out-of-car experiences for a seamless journey.”
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The three models announced for the Ioniq brand are the Ioniq 5, 6, and 7, with even numbers to be used for sedans and odd numbers dedicated to SUVs.
The first model to launch under the brand will be the Ioniq 5 midsize crossover arriving in early 2021. This model is based on Hyundai’s 45 EV Concept that was unveiled at last year’s Frankfurt Motor Show. Hyundai says its “designers took inspiration from the past and integrated it with cutting-edge parametric pixels” to create a design that will be incorporated into future Ioniq models.
In 2022, Hyundai will introduce the Ioniq 6 sedan, this time based on the company’s Prophecy concept revealed back in March. In early 2024, a large SUV by the name of the Ioniq 7 will be introduced.
All Ioniq models will sit on an Electric Global Modular Platform (E-GMP) that offers fast charging capability. Hyundai says this platform will also allow it to reimagine vehicle interiors and turn them into smart living spaces.
The Ioniq was first used by Hyundai back in 2016 to denote the Ioniq sedan, available in hybrid electric, plug-in electric, and battery electric guises.
