The Hyundai Veloster could soon be dropped from the South Korean carmaker’s U.S. range.
Following some research, Cars Direct recently discovered that Hyundai is no longer offering any rebates, APR deals, or lease incentives on the standard Veloster and instead, it is offering a Final Pay incentive that’s typically used to help dealers clear models off their lots. Hyundai has also recently offered this Final Pay incentive on the pre-facelift 2020 Kona to clear stock.
Read Also: Driven – The 2020 Hyundai Veloster Turbo Is Great Fun, But Is It Worth The Price?
Cars Direct reached out to Hyundai and were told that the 2021 Veloster, Veloster Turbo, and Veloster N are still on sale. However, that hasn’t stopped the publication from suggesting that Hyundai might be on the verge of killing off the standard Veloster and only continuing to sell the performance-focused Veloster N variant.
One Hyundai dealership in Southern California told the site that finding a Veloster within 300 miles (482 km) of the dealer was impossible. It was also recently revealed that Hyundai sold just 272 Velosters last month, a 53 per cent decline from the same month last year.
Dropping the standard Veloster models and keeping the Veloster N wouldn’t be without precedent for Hyundai. In fact, it did just that last August in Canada, meaning those in the Great White North can only now buy the Veloster N and none of the lesser models. Hyundai also announced it would kill the Veloster off in Australia last December.
If the Veloster is indeed reaching the end of its lifecycle in the U.S., one can only hope that reports of the N variant sticking around are true as it is a car that deserves to live on.
