A new record was set on Bring a Trailer on Friday, following the sale of a 1935 Duesenberg Model JN Convertible Sedan by Rollston. The virtual hammer came down at $1,341,000, beating the previous record by a little over $100,000.

Built to be among the fastest, most luxurious cars of its day, the legendary car brand has long held a fascination for American collectors thanks to its scale and luxury. This one was first purchased by Herbert N Lape Sr. of Cincinnati, a prominent figure in the shoe industry.

The car moved to California before too long and moved around a bit after that, before finding a home at the Imperial Palace Casino in Las Vegas from 1993 to 1998. After a refurbishment, it was purchased by the Indianapolis Motor Speedway Foundation in 2000 and incorporated into the IMS Museum where it stayed until this sale.

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In its time at the museum, it participated in several parades and events held at the legendary track and gave Ferrari drivers Rubens Barrichello and Michael Schumacher a ride at the F1 US Grand Prix pre-race parade. It was also featured at the IPL 500 Festival, and the 2019 ACD Club Reunion car show.

The Duesenberg JN was powered by a 6.9-liter straight-eight engine that produced 265 hp (198 kW) here and could produce up to 320 hp (240 kW) in its supercharged configuration. Although the engine appears to be original with numbers matching, this car has gone through some appearance changes. It was finished in red once upon a time before the body was painted yellow with the fenders remaining red (in a combination that would doubtless please Ronald McDonald). The current dark blue paintwork with red pinstripe was chosen in the late ’90s.

Now that it has ascended into its role as the most expensive car ever sold by Bring a Trailer, it has displaced the previous record-holder, a 1956 Mercedes-Benz 300 SL Gullwing that sold for $1,234,567 in 2019, according to BaT.