Dodge has built the Charger and the Challenger at its Brampton, Ontario plant in Canada since they returned to the lineup in 2006 and 2008, respectively. But that may soon change.
According to a report from Automotive News Canada, Stellantis’ electrification plans could push Dodge to move production of its muscle cars into to the U.S.
“Analyzing the Stellantis portfolio… across North America, one of the things we see is the Charger and Challenger potentially going to the United States, leaving a void at Brampton starting in 2024,” Joe McCabe, CEO of U.S.-based consulting firm AutoForecast Solution, told the outlet.
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The automaker has been promoting the idea of electrifying the Charger and Challenger. Matt McAlear, head of sales at Dodge, recently told media that the company would reinvent the muscle car and make it go electric. Stellantis’ chief design officer, meanwhile, said that electrification was the only way for the American horsepower wars to hit the 1,000 hp mark.
Earlier this month, Stellantis announced that it would be investing $35 billion in electrifying its 14 brands. All of them will be launching fully electric cars based on a scalable platform with standardized battery packs.
If the Charger and Challenger were to move to U.S. production sites, though, that would leave the Brampton plant with just the Chrysler 300. Although Chrysler has been given a stay of execution and a chance to prove its worth, the aging 300’s demise has long been predicted, leaving the Brampton plant with little to build.
Just what that will mean for the company’s Canadian plant remains to be seen, but it will need to secure products soon in order to have a future.
