If your Lincoln has seen better days, you’re in luck as the luxury brand is piloting a new mobile vehicle spa service in Houston.
As part of a collaboration with Get Spiffy, Lincoln owners can have their vehicle washed and detailed by a team of mobile employees that will meet them at their preferred location. As a result, Lincoln owners could show up to work with a messy crossover and return to a vehicle that has been cleaned inside and out.
While that’s interesting by itself, Lincoln noted vehicles can also be taken in for a fill-up if they’re running low on gas. That’s a neat perk and one that would save owners time.
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Despite being in the pilot phase, Lincoln noted the service will expand to “other key cities.” There’s no word on which ones, but owners will eventually be able to schedule their vehicle detailing through the Lincoln Way App.
Lincoln North America Director Michael Sprague said, “We continue to look for new and effortless ways to connect with our clients and build on their ownership experience with Lincoln on and off the road.” He added, “The value of convenience and time are so important to our clients and that’s exactly why we continue to evolve and build on our services and connected experiences.”
In other news, the brand announced a new concierge program known as Pursue Your Passions. It provides Lincoln Access Rewards Visa cardholders with a customized and curated collection of “culinary, cultural and wellness experiences as they redeem points.” Lincoln suggested this could include everything from guided tours of historic landmarks to enjoying the “detoxifying power of a salt cave.”
