Tesla has updated its website to show the true purchase price of its models as opposed to prominently advertising prices accounting for “potential savings.”
For many years, the automaker has listed the price after “potential savings” for its vehicles that takes into account estimated 6-year fuel savings and any relevant tax credits. The Tesla Model Y Performance, for example, has a price tag of $45,090 after potential savings but in reality, actually has a starting price of $57,990.
Shoppers can now easily switch between the true purchase price and the price after potential savings for the Model 3, Model Y, Model S, and Model X.
In the case of the Model 3, the actual purchase price starts at $43,490 and tops out at $53,990 for the Model 3 Performance but these figures drop after “potential savings” to $31,790 and $42,290 respectively.
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Tesla’s decision to advertise its EVs with prices that take into account potential fuel savings has always come across as rather disingenuous, particularly given that it’s impossible to estimate how much fuel every individual customer would use over a six-year period. In addition, this pricing method fails to take into account the cost of charging a Tesla, whether it be through a Supercharger or at home.
It appears as though Tesla has updated its pricing method across all markets with the changes also reflected on its Canadian and Australian websites, as well as various markets in Europe now advertising the purchase price rather than the price after potential savings.
H/T to Teslarati