This story contains Carscoops’ renderings that are neither related to nor endorsed by Ferrari
Much to the delight of a large number of rich customers, and to the chagrin of quite a few enthusiasts, Ferrari has finally unveiled its take on an SUV with the creation of the Purosangue. But if we have to have a Ferrari SUV, was this really the best time for the automaker to introduce it?
Could there actually have been a different time in the brand’s history when its design language might have produced either a more attractive or more interesting SUV? Is there a different era, one, perhaps, when the words SUV and Ferrari might have made even more sense and could have been a daring swing for the fences, rather than an inevitability?
We present to you our vision of a Ferrari Purosangue if it had been designed in the ’80s. The Ferrari Testagrosser, if you will, answers the question of what might have happened if the prancing horse had followed Lamborghini into the SUV realm when it produced the LM002.
Read: What If The Ford Mustang Mach SUV Was Designed In The 1970s?
Like the Purosangue, this rendered take looks more like a car inflated to the scale of an SUV than a proper SUV designed from the ground up, such as the LM002. But that’s alright, the nice thing about having different brands is that they can serve different needs.
Seemingly better suited to the road than the Dolomites (or whatever Southern Europe’s equivalent of Moab is), the render borrows much from the brand’s supercars of the era. There is, for instance, some 288 GTO/Mondial in the nose, with its twin lower lighting headlights and pop-up elements located on the hood.
Some of the renderings, which were made with our guidance and input using digital software and artificial intelligence, have wide louvers across the rear section, a design flourish clearly inspired by the era’s most famous Ferrari, the Testarossa. The folded paper design made famous by Giorgetto Giugiaro can also be seen in spades here.
Those straight lines lend themselves well to translating Ferrari’s design language in a two-box creation. What is this, after all, if not an inflated hatchback? Between the Lancia Delta and the first-generation Golf, there is no shortage of precedent for this kind of body styling.
Maybe the best part of this SUV’s design, though, is the interior. Full of big dials, large stick shifts, and buttons running up the central column, plus the sunchair-like seats that were often found in Italian cars at the time, as well as what appears to be some ’80s-style screens, the SUV looks like a rad way to get to your next skiing holiday.
What do you think, though? Would a Ferrari Purosangue have made more sense in the ’80s or is now the right time for its launch?