Maserati has a stand at the Shanghai Auto Show but chose the Milan Design Week for a trio of debuts showcasing the expertise of the Fuoriserie personalization program. The Italian automaker launched three one-offs based on the new GranTurismo – the colorful Prisma, the ultra-shiny Luce, and the digital-only Ouroboros which incorporates styling cues from past Maserati models.
Starting with the most interesting of the bunch, the Maserati GranTurismo Ouroboros looks like a coachbuilt special thanks to the unique styling treatment of several bespoke parts. The digital model was created by Hiroshi Fujiwara from Japan, who is a “street culture innovator” and a big Maserati fan.
Read: Maserati Details Gorgeous New GranTurismo In Massive Photo Gallery
The Ouroboros is based on the fully electric GranTurismo Folgore but looks much different, borrowing elements from a “curated selection” of Maseratis from the past. The redesigned front end has round headlights inspired by the Tipo 151 racecar, and a shiny grille similar to the gorgeous A6GCS Berlinetta Pininfarina. The profile has also been updated with fender vents from the classic 3500 GT, and a new set of forged wheels styled after the magnesium wheels of the Bora. Finally, the tail is inspired by the Shamal, featuring hidden pixel LED taillights behind a full-width fascia.
While Maserati was clear that this is a one-off that only exists in the virtual world, we wouldn’t be surprised if collectors expressed their interest in the design, potentially leading to a low-volume production. If you are wondering about the name, the automaker describes the Ouroboros as a “gnostic symbol that expresses the unity of all things which never disappear but perpetually change form in an eternal cycle of destruction and recreation”. A Google search reveals that the symbol was used in ancient Egypt and Greece, depicting a serpent eating its own tail.
Speaking about his creation, Hiroshi Fujiwara, said: “GranTurismo Ouroboros has been conceived as a visual and cultural link between the various eras of Maserati design and the current GranTurismo generation. We worked with the Maserati team to connect the pinnacle of tech and performance that they have today with the icons of style that generated and fuelled the myth through the decades”. Fujiwara also showcased a new capsule collection of his fashion brand Fragment, paying homage to Modena and Tokyo as part of the collaboration with Maserati. The clothing collection will be available from summer 2023 at select Maserati showrooms and online.
The Colorful Granturismo Prisma And The Shiny GranTurismo Luce One-Offs
The other two one-offs were created by the Centro Stille and actually exist in real life. Even though they don’t feature any redesigned components like the Ouroboros, they do impress with the unique treatment of the exterior and interior specs.
The Maserati GranTurismo Prisma is the most colorful version of the model you will ever see, as the exterior is painted with 14 different colors. Only two of them are new, as the rest are taken from the color palette of GranTurismo’s predecessors like the 1947 Maserati A6 1.500 (Amaranto), and the 1973 Maserati Khamsin (Oro Longchamps). As if the number of colors was not enough, the different shades are merging with gradients and feature 8,500 hand-applied letters making up the names of Maserati models. The Prisma one-off is based on the performance-focused Trofeo variant of the GranTurismo, which means it comes fitted with the twin-turbo 3.0-liter V6 producing 550 hp (410 kW / 557 PS).
Moving on to the next one-off special, the Maserati GranTurismo Luce is like a mirror on wheels. The company describes it as a “chromatic mirrored monolith” which is pretty accurate due to the highly reflective finish of the bodywork. The latter is engraved with a laser-etched pattern of dots, giving it an interesting texture. The interior features a similar treatment on the sustainable Econyl upholstery which transitions from blue to creme white like the waves of the sea. As given away by the tri-spoke alloy wheels and the Folgore badges, the Luce has a zero-emission powertrain, with a trio of electric motors producing a combined 751 hp (560 kW / 761 PS), and a 92.5 kWh battery pack.
Maserati published videos and photos highlighting the three one-off specials and their development process. We also get a glimpse of the Milan Design Week event which was attended by former footballer David Beckham, alongside streetwear designer Hiroshi Fujiwara, Italian pianist Dardust, and Italian actress Matilda De Angelis. Besides the one-offs by the Fuoriserie program that will soon embark on a global tour, Maserati also showcased the limited-production GranTurismo Launch Edition PrimaSerie 75th Anniversary which comes in two different specifications available in all different powertrain variants.
