- The Infiniti Q50, introduced in 2013, will be discontinued at the end of 2024.
- The Q50 has seen declining sales in recent years and has not received significant updates.
- The Q50 was Infiniti’s last remaining car, so they’re an SUV-only brand until their new EV lineup arrives.
Barack Obama is back in the news and so is something introduced during his administration. No, we’re not talking about the Affordable Care Act, but rather the unloved Infiniti Q50.
Introduced at the 2013 North American International Auto Show, the Q50 was Infiniti’s entry-level sedan. However, it eventually became the brand’s only car as the Q70 was killed in 2019 and the Q60 Coupe was axed in 2022.
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Unfortunately, the years haven’t been kind to the model as it was largely neglected. The turbocharged 2.0-liter four-cylinder engine was dropped nearly five years ago, while the design has been largely unchanged for a decade. Sure, there were a few nips and tucks, but you’d be hard pressed to tell the 2014 model from the 2024 model.
With that level of complacency, it’s not surprising that sales have fallen off a cliff. Infiniti moved 6,201 units in the United States last year, which was a 29.7% increase from 2022. While that doesn’t sound too bad, Infiniti sold 25,987 Q50s in 2019 and 34,763 in 2018.
In fact, other than that brief jump in 2023, Q50 sales have declined every year since 2016 when the company sold 44,007 units in America. That downward trend is slated to continue in 2024 as Infiniti has only sold 2,839 Q50s through the second quarter, which is down 11.1% from a year ago.
While few will mourn the Q50’s passing, the outgoing model started at $43,050 before a $1,150 destination fee. That undercut German competitors and the car offered a twin-turbo 3.0-liter V6 with up to 400 hp (298 kW / 406 PS).
H/T to The Autopian
