- The new screen array will premiere in the next-generation iX3, arriving next year.
- US comedian Tim Meadows will host its debut at next month’s CES.
- BMW is planning to launch six Neue Klasse models in the coming years.
BMW is gearing up to showcase the latest iteration of its iDrive system and display that’ll be used in upcoming Neue Klasse production models. The new tech will be unveiled at next month’s Consumer Electronics Show (CES) in Las Vegas in a special event hosted by comedian Tim Meadows.
The debut will take place at the BMW Pavilion, and attendees will have the chance to take a close look at the system. It’ll consist of the brand’s first panoramic iDrive display and, according to BMW, set new standards “for in-vehicle experiences with a clear focus on driver orientation, safety, and personalization.”
Read: BMW’s Neue Klasse Design Is Coming To All ICE Models
Images published of Tim Meadows may provide us with a hint of what to expect from the new system. Pictured behind the comedian is the top of a huge steering wheel, an angular infotainment screen, and what appears to be a full-width panoramic display. Both the steering wheel and the infotainment display match up with the Vision Neue Klasse X concept and appear likely to make it to production.
Details about the “panoramic” display are a little murkier. Both the Vision Neue Klasse X SUV and the Vision Neue Klasse sedan concepts had curved full-width displays at the base of the windshield. It’s possible that BMW intends to make these screens a reality for its future production models.
All will be revealed on January 7th at 8:30 a.m. PST. Meadows will be joined by BMW AG chief development officer Frank Weber, head of BMW Group Design Adrian van Hooydonk, and head of UI/UX development, Stephan Durach.
The first Neue Klasse-based production model to hit BMW showrooms will be the next-generation, all-electric iX3, set to adopt a very similar design philosophy to the Vision Neue Klasse X. It will launch next year, while a road-going variant of the Neue Klasse sedan concept is set to arrive in 2026. A further four Neue Klasse models will join the burgeoning family over the following two years.