- Nearly 9 in 10 new passenger cars sold in Norway last year were electric vehicles.
- The Tesla Model Y was the best-selling vehicle, followed by the Model 3 and EX30.
- Chinese brands gained prominence, with BYD and Xpeng outselling Peugeot, Mazda, and Kia.
The Norwegian Road Traffic Information Council (OFV) has revealed 128,691 new vehicles were bought in the country last year. That’s a relatively small number, but 114,400 of them were electric.
That’s nearly 89% and the OFV says the country is close to achieving its goal of having all new passenger vehicles being zero-emission by 2025. They went on to note the EV percentage jumped from an already impressive 82.4% in 2023.
More: Norway Sets World Record For EV Sales With 94% Market Share Last Month
Interestingly, customers who didn’t opt for an EV typically bought something eco-friendly. 5.3% of vehicles sold in Norway last year were a hybrid, while roughly 2.7% were plug-in hybrids. Furthermore, customers only snapped up 986 vehicles powered exclusively by gasoline.
While it’s impressive that Norwegians have embraced EVs to such a degree, the OFV said “the last few percentages to reach the 2025 target may be difficult to achieve.” They went on to emphasize the importance of government incentives such as tax exemptions.
NORWAY PASSENGER CAR SALES 2024
Getting back to sales, the Tesla Model Y was the best-selling vehicle in Norway as customers snapped up 16,858 units, accounting for just over 13% of the entire market. It was followed by the Tesla Model 3 (7,264) and Volvo EX30 (7,229). The Volkswagen ID.4 followed just seven units behind, while the Toyota bZ4X came in fifth place with 6,007 sales.
Chinese brands also performed well, accounting for nearly 10% of new car sales, with BYD ranking as the 13th largest automaker in terms of deliveries last year. Xpeng came in 15th place, meaning both automakers outperformed Peugeot, Mazda, Porsche, Kia, and Lexus. SAIC-owned MG also secured 10th place with 4,591 sales.