Chevrolet has previewed the lifestyle-oriented Colorado Sport concept at the State Fair of Texas ahead of the study’s full reveal scheduled for the SEMA Show in early November.
At the heart of the Colorado Sport study is the adjustable GearOn Accessory System, which allows customers to stow larger items such as bikes and kayaks above the bed, leaving room for smaller gear, such as coolers and tents, inside the bed. Other lifestyle and personalization accessories include assist steps, cargo rings, splash guards, tiered storage, bike rack, cargo divider and wheel lip moldings.
The Chevrolet Colorado Sport is showcased with a pair of mountain bikes mounted in the bed, but the truck can accommodate all sorts of sports gear.
“It’s not just mountain bikes, but just about any passion you can name, from kayaking, fishing, dirt bikes and more,” said Tony Johnson, Colorado marketing manager. “It’s a truck for those who need the versatility of a pickup to support their work and lifestyle interests, but don’t need a full-size truck to do it,” the executive added.
Chevrolet says all the accessories showcased on the study are available from Chevrolet dealers, minus the unique wheels which “are being evaluated for future production.”